Affiliate Marketing Blog | Tactic & Insights

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7 Essential Elements for a Successful B2B SaaS Affiliate Program [2025 Strategy]

Learn how to build a solid foundation for your B2B SaaS affiliate program with expert insights on ICPs, commission structures, and onboarding from affiliate marketing consultant Nick Cotter.

How to Find B2B Influencers (Expert Tips From B2B Creator)

Discover how to identify and connect with real B2B influencers who shape enterprise decisions. Learn why follower counts don't matter and where to find the experts your customers actually trust.

The Truth About B2B Influencers (And Why Most People Get It Wrong)

Discover how to identify real B2B influencers who shape million-dollar decisions. Learn why follower counts don't matter and where to find the experts your customers actually trust.

How to Conduct a SaaS Affiliate Program Audit: A Step-by-Step Guide for 2025

Struggling to optimize your SaaS affiliate program? Learn how to conduct a comprehensive affiliate program audit, improve partner performance, prevent fraud, and maximize ROI with this in-depth guide.

7 SaaS Affiliate Recruitment Metrics Your Affiliate Program Is Missing

Discover the crucial SaaS affiliate recruitment metrics that could transform your program's performance. Learn how to track and optimize these 7 often-overlooked KPIs to boost affiliate engagement and revenue.

Launching Your First SaaS Affiliate Program: A Step-by-Step Guide

Discover how to launch your first SaaS affiliate program with this comprehensive step-by-step guide. Learn best practices for success!

Top Benefits of Affiliate Marketing for SaaS Companies

Explore the top benefits of affiliate marketing for SaaS companies. Boost revenue, expand reach, and grow your customer base effectively.

Our 4 Step Approach to Get Affiliates to Promote Your Brand (On Their Blog)

Learn how to secure profitable blog partnerships with our proven 4-step affiliate outreach framework. Includes templates, tools, and strategies used by successful affiliate managers to build long-term, high-converting partnerships

High-Ticket Affiliate Marketing: A Complete Guide (2024)

Discover the power of high-ticket affiliate marketing in 2024. Learn how to promote premium products, earn substantial commissions, and build a sustainable business with this comprehensive guide.

19 Creative B2B Affiliate Marketing Examples I’ve Seen in the Wild

Discover 19 creative B2B affiliate marketing examples that show exactly where affiliates can effectively promote your software. Learn from real conversion data to optimize resources, training, and onboarding for your affiliate program.

How to Run an Affiliate Competitor Analysis: A Data-Driven Guide

Learn how to find and analyze your competitors' top-performing affiliates using advanced search techniques, content analysis, and our proven prioritization framework.

How to Scale Your B2B SaaS Affiliate Program: A Strategic Guide to Growing Your Partner Network

Learn proven strategies to scale your B2B SaaS affiliate program and grow your partner network. Discover best practices for recruiting, onboarding, and motivating affiliates to drive more revenue and expand your reach in the competitive SaaS market.

How to Build a B2B Referral Program That Actually Works: A Detailed Implementation Guide

Learn how to build an effective B2B referral program with our detailed implementation guide. Includes step-by-step instructions, tool recommendations, and real-world examples.

How to Build a Partner Ecosystem to Grow Your Business

Learn how to build a thriving partner ecosystem to boost growth, drive innovation, and expand market reach. Discover strategies, tools, and best practices to create powerful partnerships that deliver mutual value.

How to Leverage Upfluence to Get Influencers to Promote Your Products

Discover how I use Upfluence to find the right influencers and get them to promote our products effortlessly. Learn the strategies that drive real results in influencer marketing.

12+ Affiliate Marketing Program Mistakes

Thinking about launching an affiliate program for your SaaS? Right idea. But before you do, I’d suggest thinking about how you want your affiliate program to be competitive against other programs out there. Below we’re going to get into some of the top mistakes I’ve seen across countless affiliate programs, so you don’t make them.

How to Find Affiliates on Instagram

Discover the secrets of affiliate marketing on Instagram with our comprehensive guide. Learn how to leverage Instagram's Creator Marketplace, monitor stories and highlights, collaborate with Creator Agencies, and more to find the perfect affiliates for your brand's success.

How to Find Affiliates on TikTok (11 Tips)

Securing the right affiliates for your TikTok Shop can significantly impact your brand's visibility and sales. Despite the challenge, some strategies have proven to be more effective than others in attracting top-tier affiliates. Based on insights from experienced TikTok Shop users, here’s how you can refine your approach to affiliate recruitment.

How to Find Affiliates (My 7 Strategies)

Struggling to find the right affiliates? I've been there. Discover my 7 game-changing strategies to attract affiliates that amplify your brand and drive sales.

How to Use Marketing Development Funds (MDF) in Partnerships

Learn how to effectively utilize Marketing Development Funds (MDF) in partnerships. Discover strategies to maximize your MDF and boost your marketing efforts.

Build a Channel Partner Recruitment Strategy in 5 Steps

Discover the 5 essential steps to creating a successful channel partner recruitment strategy. Maximize your outreach and grow your partner network.

23 Channel Partner Marketing Strategies & Best Practices

Discover 23 effective channel partner marketing strategies and best practices to help boost your business and enhance your partnerships. Learn more now.

Types of Channel Partner Incentives & Best Practices

Learn best practices for types of channel partner incentives. Discover how to effectively motivate and reward your partners for business success.

3 Creative Strategic Partnership Examples: Apple, Nike & Uber

Discover successful creative partnerships with Apple, Nike, and Uber. Learn how strategic collaborations can drive innovation and business growth.

6 Startup Partnership Examples That Changed the Game

Discover six groundbreaking startup partnerships that revolutionized their industries and learn how collaboration can change the game.

10 [Real World] Supply Chain Partnership Examples

Discover 10 real-life examples of successful supply chain partnerships and learn how collaboration can lead to business success in this informative article.

7 Partner Marketing Campaign Examples That Nailed It

Discover 7 successful partner marketing campaigns and learn how they achieved success in this insightful article. Find inspiration for your own campaigns!

7 Partnership Outreach Tactics to Get 'Hundreds' of Replies

Learn 7 effective partnership outreach tactics to receive 'hundreds' of responses. Increase your outreach success with these proven strategies.

3 Key Shifts & Trends in Partner Marketing

Discover the latest shifts and trends in partner marketing, from key strategies to emerging technologies. Stay ahead of the competition with this insightful guide.

Top 6 Strategic Partnership Management Skills for Success

Learn the top 6 strategic partnership management skills for success in this insightful article. Gain valuable expertise to excel in partnership roles.

Top 10 Partner Marketing Best Practices & Strategies

Discover the top 10 partner marketing best practices & strategies in this comprehensive article. Learn how to optimize your marketing partnerships effectively.

Business Partnerships: 7 Key Tips to Forge Success

Learn the 7 essential tips for building successful business partnerships. Discover proven strategies to forge lasting and profitable collaborations.

Top B2B Partnership Examples You Need to Check Out

Discover top B2B partnership examples in our comprehensive article. Learn how these successful collaborations can benefit your business. Check it out now!

10 Reasons Why You Should Grow Your Partnerships Team

Discover the top 10 compelling reasons to expand your partnerships team. Unlock new growth opportunities and maximize your business potential.

4 Interesting Sponsorship Marketing Examples

Explore innovative sponsorship marketing strategies with these 4 captivating examples. Learn how brands are gaining visibility and engagement.

7 Successful Outsourcing Examples & Stories

Discover 7 real-life success stories of companies that have mastered the art of outsourcing and learn how it could benefit your business.

5 Ingenious Product Placement Examples on TV & Movies

Discover 5 brilliant examples of product placement in TV and movies. See how brands seamlessly integrate into the entertainment world. Don't miss out!

8 Co-Branding Examples to Inspire Your Next Campaign

Discover 8 successful co-branding campaigns to ignite your next marketing strategy. Learn from these examples to elevate your brand partnerships.

7 Incentive & Loyalty Marketing Examples You Can Steal

Discover seven successful incentive and loyalty marketing examples that you can use as inspiration for your own marketing strategies.

5 Joint Venture Examples: From Sony to Disney-Pixar

Explore 5 successful joint venture examples, from Sony to Disney-Pixar, and learn how these partnerships have redefined the business landscape.

Top Growing Affiliate Marketing Trends in 2024

Get ahead of the game with the top affiliate marketing trends for 2024. Stay updated and maximize your earning potential in the growing market.

9 Strategies to Find Brands Looking for Influencers

Looking to partner with brands as an influencer? Learn 9 effective strategies to find and connect with brands seeking influencers for collaboration.

Affiliate Marketing for Beginners: Start a Program Today

Learn how to kickstart your affiliate marketing program with our beginner's guide. Start generating income today with our expert tips and strategies.

Paid Search Affiliate Policy Monitoring: Tips & Tools

Learn important tips & tools for monitoring paid search affiliate policies. Stay ahead of changes & ensure compliance for successful marketing.

What is a Sub-Affiliate Network? Everything You Need to Know

Discover all you need to know about Sub-Affiliate Networks in this comprehensive guide. Learn how they work and their impact on your affiliate marketing success.

How to Pay Affiliate Marketers [11 Methods & Payment Types]

Learn 11 payment methods and types for compensating affiliate marketers. Discover the best ways to reward those driving your business's success.

How to Track Affiliate Links in Google Analytics (4 Steps)

Learn how to effectively track affiliate links in Google Analytics with our 4-step guide. Ensure accurate data and optimize your affiliate marketing strategy.

19 B2B Co-Marketing Campaign Ideas & Examples (I've used)

Discover 19 creative B2B co-marketing campaign ideas with practical examples in this comprehensive guide. Elevate your marketing strategy today!

13+ Types of Popular Influencer Collaborations [Examples]

Uncover 13+ types of influencer collaborations with real examples. Learn how influencers are partnering with brands to create engaging content.

Promo Code & Coupon Monitoring in Affiliate Marketing [Tips]

Learn how to effectively monitor promo codes and coupons in your affiliate marketing efforts with these helpful tips. Stay ahead of the competition!

How Pay Influencers: 7 Influencer Payment Methods + Platform

Learn the 7 different ways influencers can get paid, including various platforms for payment. Discover the best methods for compensating influencers.

How to Start an Affiliate Marketing Program For Your Startup

Learn how to successfully launch an affiliate marketing program for your startup with these essential tips and tricks. Maximize your marketing efforts today!

How to Create Affiliate Tracking Links For Your Program

Learn how to generate affiliate tracking links for your program with these step-by-step instructions. Maximize your affiliate marketing efforts today!

5 Affiliate Marketing Program Examples to Replicate

Discover 5 successful affiliate marketing programs and learn how to replicate their strategies for your own business. Unlock the key to affiliate marketing success.

6 Affiliate Marketing Automation Strategies to Grow Revenue

Learn 6 powerful strategies for automating your affiliate marketing efforts and driving revenue growth. Take your affiliate game to the next level today!

Affiliate Program Policy & Rules Violations: How to Avoid

Learn how to avoid policy and rules violations in affiliate programs. Follow these instructions to stay in compliance and maximize your earnings.

How to Create an Ideal (IPP) Partner Profile in 3 Steps

Learn how to create an ideal partner profile in 3 simple steps. Find the perfect match for your business with our expert guidance.

How to Start a Student Ambassador Program for a College

Learn how to create a successful student ambassador program for your college with this helpful guide. Increase student engagement and campus involvement.

How to Start a Contractor Referral Program to 10x Referrals

Learn how to launch a successful contractor referral program and increase your referrals tenfold with our step-by-step guide. Don't miss out on this opportunity!

How to Start a Credit Union Referral Program

Discover how to kickstart a credit union referral program and drive member engagement. Get step-by-step guidance for a successful program launch.

How to Start a Car Dealership Referral Program in 6 Steps

Learn how to establish a successful car dealership referral program in just 6 simple steps. Boost sales and customer satisfaction with our expert guide.

Agency Referral Program Blueprint: Step-by-Step Guide

Learn how to set up a successful agency referral program with a comprehensive step-by-step guide. Increase your client base and grow your business today!

How to Set up an Accountant (CPA) Referral Marketing Program

Learn how to create a successful referral marketing program for CPAs, attract new clients, and grow your accounting business.

11 Types of Affiliate Partners to Grow Your Program

Explore 11 types of affiliate partners to expand your program's reach and drive growth. Find the right partners to maximize your affiliate marketing strategy.

How to Find Competitor's Affiliate Publishers in 3 Steps

Discover how to identify and analyze your competitors' affiliate publishers in just 3 simple steps. Get ahead in your affiliate marketing strategy today.

What is an Affiliate Network and How Does it Really Work?

Discover how affiliate networks operate in the digital marketing world. Learn how they connect advertisers with publishers and facilitate revenue generation.

Affiliate Program Management: How to Manage Affiliate Network

Learn the ins and outs of managing an affiliate network with our comprehensive guide. Discover essential tips for successful program management.

Top Influencer Selection Criteria: Find the Right Influencer

Looking to find the perfect influencer for your brand? Learn the top selection criteria for finding the right influencer for your marketing needs.

Channel Partner Conflict: How Partner Managers Can Manage

Learn effective strategies for managing channel partner conflict and maintaining successful partnerships. Insightful advice for partner managers.

Is Affiliate Marketing Legit or a Scam? Myth vs. Reality

Uncover the truth about affiliate marketing in this informative article. Learn how to separate myth from reality and determine if it's a legitimate opportunity.

6 Channel Partner Program KPIs & Partner Performance Metrics

Discover the 6 key performance indicators and metrics to track the success of your channel partner program. Maximize partner performance with data-driven insights.

Affiliate Payments Guide: How to Pay Affiliate Partners?

Learn how to effectively compensate your affiliate partners with this comprehensive guide on affiliate payments. Make sure your affiliates are paid on time!

Affiliate Program Agreement & Contract Template [+How to Guide]

Learn how to create an effective and legally-binding affiliate program agreement with our comprehensive template and step-by-step guide. Perfect for businesses of all sizes.

What is an Affiliate Partnership and Why You Need Them!

Learn all about the benefits of affiliate partnerships and why they are crucial for your business growth. Find out how to leverage these connections effectively!

How to Start an Affiliate Sales Program For Your Business

Learn how to launch a successful affiliate sales program for your business with our step-by-step guide. Increase revenue and reach new customers today!

8 Creative Ways to Find Influencers on Facebook

Discover 8 unique strategies for identifying influential figures on Facebook. Learn how to connect and collaborate with key influencers in your niche.

How to Find Influencers on Instagram: A Quick Guide

Learn how to identify and connect with Instagram influencers in this quick guide. Discover the strategies to grow your brand's reach and engagement.

How to to Find Revolve Influencers & Brand Ambassadors: Quick Guide

Discover how to effectively manage and engage influencers and brand ambassadors with this quick guide. Learn the key steps to revolve your marketing strategy.

How to Find the 'Right' Influencers on TikTok

Learn how to identify the perfect influencers for your brand on TikTok with our comprehensive guide. Find the right fit and reach your target audience.

Influencer Rate Sheets & Cards: Factors Influencing Pricing

Discover the key factors that impact influencer pricing. Get insights into rate sheets and cards to understand how influencers determine their pricing.

Affiliate Contract & Agreement Monitoring: Ensure Compliance

Learn how to monitor and ensure compliance with affiliate contracts and agreements in this comprehensive article. Don't miss out on this essential guidance!

12 Influencer Recruiting Tactics For Your Next Campaign

Looking to recruit influencers for your next campaign? Check out these 12 proven tactics to help you find and engage the right influencers.

What is a Super Affiliate & How to Recruit For Your Program

Learn how to attract top-performing affiliates to your program with our guide on recruiting Super Affiliates. Maximize your marketing efforts today!

8 Types Affiliate Marketing Assets & Promotional Materials

Learn about the 8 types of affiliate marketing assets and promotional materials. Discover how to effectively use them to boost your affiliate marketing success.

6 Common Types of Affiliate Marketing Publishers

Learn about the different types of affiliate marketing publishers and how they can help grow your business. Find out which type is right for you.

How to Activate & Motivate Affiliate Partners to Drive Sales

Discover effective strategies to activate and motivate your affiliate partners to boost sales. Learn how to optimize your affiliate program for success.

How to Find 1k+ B2B Affiliate Partners & Publishers

Discover effective strategies for finding over 1,000 B2B affiliate partners and publishers. Learn how to expand your network and boost your business growth.

8 Unique Ways to Find Content Creators to Work With

Discover 8 creative methods for seeking out and collaborating with content creators. Learn how to find the perfect match for your next project.

8 Ways to Find Micro & Macro YouTube Influencers

Discover 8 effective strategies for identifying and connecting with both micro and macro YouTube influencers in this insightful article.

Best Affiliate Onboarding Welcome Email Templates & Examples

Discover effective affiliate onboarding email templates and examples to help you welcome new affiliates and boost program engagement. Learn more now.

7+ Best Cold Affiliate Outreach Email Templates & Examples

Learn how to effectively reach out to cold affiliates with these 7+ proven email templates and examples. Elevate your outreach strategy and drive better results today!

10 Affiliate Recruitment Email Templates & Examples

Discover 10 effective email templates & examples for recruiting affiliates and boosting your marketing efforts. Learn how to craft compelling recruitment emails.

12 Business Referral Network Examples You Didn’t Know

Discover 12 innovative business referral network examples that can boost your networking game. Learn about referral strategies you didn't know existed!

17 Referral Gift Ideas & Thank Yous For Partners, Clients

Discover 17 creative referral gift ideas and thoughtful thank you gestures for partners and clients. Show your appreciation in a meaningful way.

8 Steps to Plan & Build a Referral Partner Program

Learn the 8 essential steps for creating a successful referral partner program. Plan, build and grow your network with expert tips and guidance.

15+ Types of Channel Partnerships [Examples & Strategy]

Discover 15+ types of channel partnerships, along with examples and strategies for successful collaboration. Learn how to build strong business relationships.

9+ Best Affiliate Marketing Landing Page & Website Examples

Learn from the best affiliate marketing landing page and website examples. Improve your own strategies and conversions with these top tips.

The Benefits of a Rate Card: How to Develop and Use One Effectively

Learn how to create and utilize a rate card effectively. This article explores the benefits and strategies for developing and implementing one.

How to Build a B2B Affiliate Marketing Program in 11 Steps

Learn how to create a successful B2B affiliate marketing program in 11 steps. This comprehensive guide will help you establish a lucrative partnership network.

Is Affiliate Marketing a Pyramid Scheme? (Or legit?)

Uncover the truth about affiliate marketing and whether it's a legitimate opportunity or a shady pyramid scheme. Get the facts to make an informed decision.

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