HI, IT'S ME

NICK COTTER.

I've been in B2B partner marketing over 7+ years, working across prominent technologies brands and agencies. As I look back on my time, I realized, there were no great partner marketing resources to help guide me. So, I set out to create Growann.

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Partner marketing content I'm working on:

Over the next few months, I'll be focused on publishing content that spans all phases of partnerships. What I've learned over the 7+ years is that there really is no one size fits all playbook for partnerships -- many of us are making it up as we go!

So, the best I can do is at least help guide other partner marketers by sharing my own experience/opinions, as well as other leaders in the space.

Partner marketing
Partner relationship management
Affiliate marketing
Influencer marketing
Resellers
Account mapping
Referral partners
Go-to market strategies
Partnership Software
Co-selling

A few brand I've worked with

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Calendly is the modern scheduling platform that makes “finding time” a breeze.

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MarketerHire is the #1 digital marketing talent platform, matching companies with expert marketers.

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ShipBob is a global logistics platform that fulfills ecommerce orders for direct-to-consumer brands.

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