8+ Best Brand Ambassador Software Apps in 2023

Image of author Nick Cotter
Nick Cotter
Brand Ambassador
February 23, 2023
-
10
min read

Are you looking for the best brand ambassador software apps in 2023? If so, you're in the right place! This comprehensive guide will provide you with the key information you need to make an informed decision. We've done the research, so you don't have to - simply read on to discover the top 8 brand ambassador software apps on the market. From user-friendly interfaces to comprehensive analytics, these apps will help you to identify the right ambassadors for your brand. With a range of features like commission tracking and automated messaging, you can be sure that you'll find the perfect software to meet your needs. What's more, we've included a range of price points to suit every budget. So, if you're ready to start finding the perfect brand ambassador software for your business, read on to explore the best apps available in 2023.

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The Best Brand Ambassador Software of 2023:

Here’s our shortlist of the best brand ambassador software I'm ranking through our extensive research and use:

  1. Everflow
  2. Brandbassador
  3. SocialLadder
  4. CrewFire
  5. Viral Loops
  6. BrandChamp

Our Reviews of the Best Brand Ambassador Software:

Here is our list of the best brand ambassador software:

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Everflow

Growann's Software Review:
Image of full star review ratingImage of full star review ratingImage of full star review ratingImage of half a star review rating
4.4
out of 5

Everflow is a Partner Marketing platform for managing your partnerships, tracking all marketing channels, and amplifying your performance.

Take ownership of your growth: Quickly onboard and manage your affiliates, influencers, referral partners, and strategic partners. Consolidate your partnership and performance channels allowing you to understand the true value from each traffic source, control your attribution, and optimize towards your best performers. Get the attribution and analytics that are the keys to accelerating your revenue.

  • Track every channel: Everflow's tracking starts when users reach your website, letting you consolidate your performance reporting for affiliates, influencers, referrals, and media buying. Having all of this data in one place makes it easy for you to analyze and understand the value from each source of traffic.
  • Attribute unlimited events: Everflow lets you go beyond the sale or lead, and track every engagement that delivers value from your campaigns. Start paying your partners on CRM pipeline stages, approved leads, subscription renewals, and upsells. Understand your traffic better by analyzing engagement around newsletter signups, pricing page visits, and community activity.
  • Scale your partnerships: Better data and attribution empowers you to align your payouts with the partners that drive your best customers, motivating them to ramp up their promotions. Onboard your own partners in a few clicks, give them the tools to be successful and keep growing by discovering new relevant partners in Everflow's marketplace.
  • Tracks every channel and provides unlimited partner management
  • Powerful integrations with CRMs, Shopping Carts, and full access API
  • Makes it easy to view and optimize performance on the placement level
  • Vast number of capabilities can be overwhelming
  • Doesn't provide a massive marketplace for affiliates
  • Lacks robustness for emailer campaigns
The pricing starts at $750 per month for unlimited access to the platform. You must contact Everflow for a customized plan for more in-depth onboarding and dedicated customer success manager.
Best Fit For:
Small Business & Mid Market Businesses
Free Trial Offered?
YES!
NO.
Pricing Plan 1:
$750/month
Pricing Plan 2:
CUSTOM
  • Shopify
  • HubSpot
  • Optizmo
Get started →Get started →
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Brandbassador

Growann's Software Review:
Image of full star review ratingImage of full star review ratingImage of full star review ratingImage of half a star review rating
4.4
out of 5

Brandbassador is a community management software that helps eCommerce brands build and grow ambassador programs. The platform makes it easy for you to communicate with your ambassadors, manage their activities, incentives them with rewards, and track results. It is infinitely scalable and brands can search for thousands of new ambassadors to expand their community with advanced filtering tools. The platform is easy for brands to navigate while their mobile app allows ambassadors to participate in marketing tasks on-the-go.

  • Manage an unlimited number of ambassador relationships
  • Gamify community engagement through a mobile app
  • Collect and curate user-generated content
  • Track ROI and analytics
  • Generate affiliate sales through discount codes and tracking links
  • The platform is straightforward to use when managing your influencer and brand ambassador community.
  • Everything is centralized within one platform, so you’re able to easily work across your ambassador campaigns, finances, payouts, social media platforms, and more.
  • You’re able to easily track the ROI and success rate of your community program and identify which of your ambassadors or influencers are top performers.
  • At first, understanding the software can be cumbersome, but with extensive onboarding and ongoing support from Brandbassador’s Customer Success team, the platform becomes more intuitive and straightforward. Then you’ll be able to use its many features to get the full benefit from your brand’s community programs.
  • It’s a bit on the expensive side for ambassador program software, but it’ll likely pay for itself when you implement the team's recommendations.
  • The app itself can be a bit glitchy at times, which can be frustrating for ambassadors to access Missions. But Brandbassador’s product team jumps on these issues right away.
Pricing for Brandbassador can vary greatly depending on what types of features and needs your team is looking for. That said, pricing for Brandbassador is not disclosed on their website, so you need to request a demo with their team to gain the most accurate software pricing.
Best Fit For:
Small Business & Mid Market Businesses
Free Trial Offered?
YES!
NO.
Pricing Plan 1:
CUSTOM
Pricing Plan 2:
CUSTOM
  • Shopify
  • Adobe Commerce (formerly Magento)
  • Centra and more
Get started →Get started →
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SocialLadder

Growann's Software Review:
Image of full star review ratingImage of full star review ratingImage of full star review ratingImage of half a star review rating
4.4
out of 5

It's an all-in-one brand ambassador management platform to identify, track, reward, and engage your brand's community. SocialLadder also helps you find new ambassadors by suggesting people who have interacted with your brand before or like similar brands. Once someone is identified as a potential brand ambassador, they receive an email inviting them to join the program and start earning rewards for their posts about your company! Many have found that this has helped them to build stronger relationships between their customers and brand. It's also given them more insight into what kind of content works best for their audience—the posts that inspire people to act or respond in some way (like sharing or commenting).

  • CRM Discovery
  • Application Module
  • Invitation Tracking
  • Product Review Challenges
  • Rewards & Payment
  • Mobile App for Creators
  • It's relatively easy to post new challenges for ambassadors.
  • You can manage brand ambassadors, influencers, employees, and affiliates all within one platform.
  • They're trusted by some of the world's top brands like Outdoor voices, Vita Coco, The Color Run, and hundreds of others.
  • Their chat features could be improved as it's quite clunky when messaging your ambassadors on the platform.
  • They provide an overwhelming amount of data within the platform.
  • They don't have a free trial, so you'll need to request a demo with their sales team.
Pricing for SocialLadder can vary greatly depending on what types of features and needs your team is looking for. That said, pricing for SocialLadder is not dislosced on their website, so you need to request a demo with their team to gain the most accurate software pricing.
Best Fit For:
Small Business & Mid Market Businesses
Free Trial Offered?
YES!
NO.
Pricing Plan 1:
CUSTOM
Pricing Plan 2:
CUSTOM
  • PayPal
  • Shopify
  • Klaviyo
Get started →Get started →
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CrewFire

Growann's Software Review:
Image of full star review ratingImage of full star review ratingImage of full star review ratingImage of half a star review rating
4.3
out of 5

Crewfire is a community, influencer and ambassador program software that helps you build a team of brand advocates. You can use it to connect with your most loyal customers and help them spread the word about your products. They believe that by making it easy for consumers to advocate for your company, you can boost sales and improve customer retention for the long-term.

  • Affiliate Links & Referral Codes
  • User-Generated Content Campaigns
  • Instagram Engagement Campaigns
  • Content Sharing Campaigns
  • Ambassador Teams
  • PayPal & ACH Payouts
  • It’s a great platform where influencers and brands can come together to create co-branded marketing campaigns.
  • Being able to work directly with your influencers within the platform is huge. You’re able to track all communication, content, product promotions, and results easily.
  • The platform scales up with your program needs, meaning you’re able to grow your ambassador and influencer program into the thousands with ease.
  • There have been some minor glitches reported by other users, but their team is quick to jump on these problems.
  • You’re not able to test out the platform for free for 14 or 30 days, you must take a demo first.
  • They’re a small team so getting in touch with customer support can be difficult at times.
Pricing for CrewFire can vary greatly depending on what types of features and needs your team is looking for. That said, their pricing can range from $1000/month up to $4000/month.
Best Fit For:
Small Business
Free Trial Offered?
YES!
NO.
Pricing Plan 1:
$1000/month
Pricing Plan 2:
$4000/month
  • Klaviyo
  • WooCommerce
  • Shopify
Get started →Get started →
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Viral Loops

Growann's Software Review:
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4.3
out of 5

Viral Loops is a viral and referral marketing software program to launch ranking competitions, sweepstakes, pre-launch, and referral programs. We love that we can access ranking competitions, sweepstakes, pre-launch, and referral programs. It's great that there are so many different ways you can engage your customers and community members with this platform. We also love how easy it is to use this platform. You don't need any coding experience or special skills—just sign up and start using Viral Loops immediately!

  • Campaign Wizard
  • Endless Templates
  • Viral Loops Pages
  • Integrations
  • Real-time Dashboard
  • Giveaways
  • It's a great platform to utilize if you're preparing to launch an app and build pre-sign ups.
  • They have several seamless integrations with some of the leading technology providers.
  • Your entire campaign can be fully customizable.
  • A lot of users have reported issues with Zapier integrations, so something to be on the lookout for if you're a heavy Zapier user.
  • Users have reported broken features within their application such as landing page creation.
  • Their dashboard could be easier to navigate from an admin standpoint.
Pricing for Viral Loops can vary greatly depending on what types of features and needs your team is looking for. That said, their pricing can range from $69/month up to $399/month.
Best Fit For:
Small Business & Mid Market Businesses
Free Trial Offered?
YES!
NO.
Pricing Plan 1:
$69/month
Pricing Plan 2:
$399/month
  • Mailchimp
  • WordPress
  • ActiveCampaign
Get started →Get started →
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BrandChamp

Growann's Software Review:
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4.2
out of 5

If you're looking for a way to recruit, manage, reward, and track the performance of your ambassador marketing program, look no further than BrandChamp. Their software makes it easy to get started with an ambassador program that will give you the best results. They have a large number of features that allow you to customize your program and make it work for you. BrandChamp was designed to take the hassle out of managing your ambassador program. It automatically generates reports on every aspect of your ambassador program so you can see exactly how it's going. You can also use BrandChamp to create custom reports or export data in any format you want.

  • Referral Links & Discount Codes
  • Cash & Point Rewards
  • Collect Pics, Videos & Reviews
  • Create Social Activities
  • Build A Rewards Catalog
  • Real-Time Analytics
  • They have an incredible customer support team, so you can count on launching successful campaigns.
  • Their unique automations make it seamless to launch and grow an ambassador program for your brand.
  • The platform is quite straightforward and intuitive to use for the most part. Getting up and starting to recruit ambassadors for your program should be relatively easy for most.
  • They could allow for more communication channels within their application to chat with ambassadors.
  • On the expensive side for most newer companies.
  • You're not able to cash in a number of rewards together, so it'd be a nice value-add feature for consumers.
Pricing for BrandChamp can vary greatly depending on what types of features and needs your team is looking for. That said, their pricing can range from $195/month up to $1200/month.
Best Fit For:
Small Business & Mid Market Businesses
Free Trial Offered?
YES!
NO.
Pricing Plan 1:
$195/month
Pricing Plan 2:
$1200/month
  • Shopify
  • WooCommerce
  • Google Analytics
Get started →Get started →
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Greenfly

Growann's Software Review:
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4.2
out of 5

The Greenfly platform is a fantastic community, influencer and digital media distribution & management software. With Greenfly, you can manage everything from your brand's social media accounts to its content strategy through a single platform. You can even send out automated messages to members of your community when they share or engage with your content across various platforms. Greenfly is especially useful for brands that want to grow their following on Facebook, Instagram and Twitter, but it also works for those who want their audience-building efforts focused on YouTube or LinkedIn. The platform can be used by companies big or small; it has been used by brands like Burton, San Jose Sharks, and Hashtag Sports.

  • Media Collection
  • Content Distribution
  • Sharing on Social Media
  • Crowdsourcing & UGC Collection
  • Private Group Communications
  • Media Analytics
  • You can easily automate the flow and collaboration of your digital media assets to your partners.
  • The platform works great across several different industries such as: sports, franchise businesses, consumer brands, TV and media, retailers, and more.
  • They’re trusted by some of the top brands across the world, including, but not limited to; PSG, ESPN, NBA, and more.
  • If you’re a small business, this may not be the best fit for your business as they’re priced at the higher end of the market for ambassador platforms.
  • There have been a few reports of the app freezing up for consumers, but the product team has likely been quick to jump on these issues to fix them.
  • They don’t currently offer a free trial for their platform. You’ll need to demo the platform first, before making any decision.
Pricing for Greenfly can vary greatly depending on what types of features and needs your team is looking for. That said, pricing for Greenfly is not dislosced on their website, so you need to request a demo with their team to gain the most accurate software pricing.
Best Fit For:
Enterprise Businesses
Free Trial Offered?
YES!
NO.
Pricing Plan 1:
CUSTOM
Pricing Plan 2:
CUSTOM
  • PhotoShelter
  • PicturePark
  • Widen
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GRIN was founded with a mission: to empower brands in their journey to become household names through authentic content creator relationships. Their team has worked with some of the biggest brands across all industries—from tech and fashion to food and travel—and they've learned that there's no one-size-fits-all way to work with influencers. That's why they built GRIN as a completely customizable solution, where you can create as many different types of campaigns as you need. You can also use their templates to get started quickly if that's what you need.

  • Relationship Management
  • Discover & Recruit
  • Reporting & Analytics
  • Content Management
  • Product Seeding
  • Payments
  • With Grin you can manage most of your creator communities, such as; affiliates, influencers, athletes, PR & communications, and more.
  • They have amazing capabilities to discover and recruit influencers for your brand. Clean and accurate in-app messaging capabilities to begin conversations.
  • Handling payouts for creators can get messy and cumbersome, but not with Grin. With Grin you can track all of your payments made to your creators with ease, analyze payment history, and pay per creator or campaign.
  • If you're a small brand with minimal budget, Grin may not be the best solution for your business.
  • Some users have reported not having deep enough insights and analytics into their campaigns and content with creators.
  • Grin still tends to have some glitches within the platform, but their customer support and product teams are quick to jump on these issues.
Pricing for Grin can vary greatly depending on what types of features and needs your team is looking for. That said, pricing for Grin is not dislosced on their website, so you need to request a demo with their team to gain the most accurate software pricing.
Best Fit For:
Mid Market & Enterprise Businesses
Free Trial Offered?
YES!
NO.
Pricing Plan 1:
CUSTOM
Pricing Plan 2:
CUSTOM
  • Shopify
  • WooCommerce
  • Magento
Get started →Get started →
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Important Features to Look For in Brand Ambassador Software:

Brand Ambassador Software Pricing Comparison Tables:

In this section, we will be comparing the pricing options for brand ambassador software. By presenting the information in the form of comparison tables, it will be easy for readers to see the differences in pricing between the different software options and make an informed decision about which one is the best fit for their needs and budget. We will be examining a variety of factors, including the cost of the software, any additional fees or charges, and any discounts or promotions that are currently being offered. By the end of this section, readers should have a comprehensive understanding of the various brand ambassador software pricing options and be able to choose the one that is most suitable for their business.

Platform Free Trial? Pricing #1 Pricing #2
Everflow false $750/month CUSTOM
Brandbassador false CUSTOM CUSTOM
SocialLadder false CUSTOM CUSTOM
CrewFire false $1000/month $4000/month
Viral Loops true $69/month $399/month

Brand Ambassador Software Aggregated Review Comparison Tables:

As a business owner or marketer looking for brand ambassador software, it's important to have the right tools to help manage and optimize your program. Aggregated review comparison tables can be a useful resource for quickly comparing different options. These tables gather together reviews from various sources and present them in an easy-to-read format, allowing you to get a sense of overall sentiment towards a particular software product. In this section, we'll provide a comparison table that examines key factors for a range of brand ambassador software products, including customer support, software performance, and value. This comparison table can help you make an informed decision or better understand the market.

Software Customer Support Performance Value Total Product Rating
Everflow 4.4 4.3 4.2 4.4
Brandbassador 4.4 4.3 4.3 4.4
SocialLadder 4.5 4.3 4.3 4.4
CrewFire 4.2 4.5 4.1 4.3
Viral Loops 4.2 4.3 4.3 4.3

What is brand ambassador software?

How do I track a brand ambassador program?

How do you manage a brand ambassador?

What is a brand ambassador program?

What are the common features of brand ambassador software?

How is brand ambassador success measured?

Factors we use to Rank Brand Ambassador:

Similar Categories to Brand Ambassador

Nick Cotter

Founder & CEO

As a seasoned professional with over 7 years of experience in B2B partner marketing, Nick has a deep understanding of the industry and a proven track record of success. Throughout my career, I have worked with some of the most prominent technology brands and agencies, honing my skills and knowledge in the field. However, despite my success, I realized that there were limited resources available to support professionals like me in the field of partner marketing. That's why I founded Growann - to provide valuable insights, guidance, and support to individuals and organizations in the B2B partner marketing space.