7+ Best Affiliate Software For Small Business In 2022

Image of author Nick Cotter
Nick Cotter
Affiliate Marketing
December 20, 2022
-
10
min read

If you’re a business owner or affiliate manager, you know that choosing the right affiliate software is essential to your program’s success. From campaign management to fraud control & alerting, the best affiliate software can help you streamline processes, drive revenue, and exceed your targets. In this guide, we’ve reviewed, tested and ranked the best affiliate software for small businesses, giving you the best options to choose from for your business.

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What is the Best Affiliate Marketing Software for Small Business?

Here is our list of the best affiliate marketing software for small business:

Image of Trackdesk logo

Trackdesk

Growann's Software Review:
Image of full star review ratingImage of full star review ratingImage of full star review ratingImage of half a star review rating
4.3
out of 5

Trackdesk is an affiliate marketing software platform built in Prague, Czech Republic. It allows you to track, manage, and optimize your affiliate marketing campaigns, so you can focus on what matters: growing your business. Trackdesk helps you keep a pulse on how your affiliate campaigns are doing by letting you see which partners are performing best and by giving you actionable insights into how to improve and grow your relationships. You can also use Trackdesk to manage your affiliates, view reports and payments, and automate specific processes with custom workflows. Trackdesk is built for SaaS, ecommerce, and agencies looking to level up their affiliate programs.

  • The Trackdesk user interface is clean, easy to understand, and navigate from both the admin and affiliate partner dashboards. Partners can grab their referral links, track conversions, and review their commissions within a few easy clicks. You’re also able to easily edit your T&Cs and update partners whenever a change is made to your program.
  • Trackdesk provides their customers with automated email flows that are sent out to their affiliate partners when they sign up for your program, receive their first commission, and when any adjustments are made to the affiliate program. This is important to keep your partners excited and motivated to promote your offering to their audience.
  • They provide an easy-to-follow quick setup guide where you can get your program up and running within an hour, especially given they have native integrations with companies like Zapier, Chargebee, and WooCommerce. You can also customize your program and outcompete your competitors with more compelling affiliate offers.
  • Currently, the Trackdesk team does not have a way to communicate with affiliate partners via in-platform messaging. You will need to send out email communications to your partners to update them.
  • The Trackdesk team does not offer a partner marketplace to research, recruit, and activate new affiliate partners into your program. Therefore, your affiliate team will be responsible for manual partner outreach for your program.
  • As of today, you’re unable to set up customized tracking links with additional utm parameters to analyze within their analytics dashboard. You will need to use the standard tracking link you use to set up your program.
Pricing for Trackdesk can vary greatly depending on what types of features and needs your team is looking for. That said, pricing for Trackdesk can vary from $0/month to $89/month.
Best Fit For:
Small Business & Mid Market Businesses
Free Trial Offered?
YES!
NO.
Pricing Plan 1:
$0/month
Pricing Plan 2:
$89/month
  • Zapier
  • Shopify
  • Chargebee
Get started →Get a quote →
Image of software rating badge
Image of Rewardful logo

Rewardful

Growann's Software Review:
Image of full star review ratingImage of full star review ratingImage of full star review ratingImage of half a star review rating
4.0
out of 5

Rewardful is an affiliate marketing software that helps affiliate managers run their affiliate programs. It's used all over the world, and it's a great tool for any affiliate manager to have since it makes managing the program easier. One of the most important benefits is that Rewardful allows you to keep track of your affiliates' performance in a simple and straightforward way. You can see how many sales each affiliate has made, how much money they've earned for your company, and what kinds of promotions they're running—all in one place.

  • Get remarkable insights into the performance of your partners and campaigns.
  • Track the performance of specific activities in each campaign, such as email sign-ups or social shares.
  • The ability to create custom campaigns with unique tracking URLs for each campaign.
  • You're not able to pay affiliates directly through the interface.
  • You can only customize the affiliate dashboard so much to fit your brand.
  • There is currently no in-app messaging feature to chat with your affiliates 1-1.
Pricing for Rewardful can vary greatly depending on what types of features and needs your team is looking for. That said, their pricing can range from $29/month up to $299/month.
Best Fit For:
Small Business & Mid Market Businesses
Free Trial Offered?
YES!
NO.
Pricing Plan 1:
$29/month
Pricing Plan 2:
$299/month
  • MemberSpace
  • Stripe
  • Leadpages
Get started →Get a quote →
Image of software rating badge
Image of GoAffPro logo

GoAffPro

Growann's Software Review:
Image of full star review ratingImage of full star review ratingImage of full star review ratingImage of half a star review rating
4.0
out of 5

GoAffPro is an affiliate marketing software that allows you to create, manage and track your marketing campaigns. GoAffPro offers a lot of features to help you promote your products and services with ease. As an affiliate manager, it's important to use GoAffPro because it will help you save time by automating routine tasks in your business. You can create new landing pages and banners with just a few clicks and monitor the performance of each campaign with their analytics tool.

  • Easy integration with most of the major ecommerce platforms.
  • Track every aspect of your affiliate campaign, including what products are selling best for each affiliate.
  • The major pros of GoAffPro are its easy-to-use interface and wide range of features. It's especially useful for those who are not experienced with Affiliate Marketing as they don't have to worry about creating custom templates or writing code.
  • It takes some time to learn how to use all the features.
  • Some features are only available in the premium or enterprise version of GoAffPro.
  • They don't have a publisher network you can source new affiliates directly from.
Pricing for GoAffPro can vary greatly depending on what types of features and needs your team is looking for. That said, their pricing can range from $24/month up to $199/month.
Best Fit For:
Small Business
Free Trial Offered?
YES!
NO.
Pricing Plan 1:
$24/month
Pricing Plan 2:
$199/month
  • Klaviyo
  • Tipalti
  • Shopify
Get started →Get a quote →
Image of software rating badge
Image of LeadDyno logo

LeadDyno

Growann's Software Review:
Image of full star review ratingImage of full star review ratingImage of full star review ratingImage of half a star review rating
4.0
out of 5

LeadDyno is software that helps you manage your affiliate marketing campaigns. It helps you keep track of all the leads that come in, so you know exactly where they're coming from and how they're being converted. When you have LeadDyno, you can see how many people are clicking on your links and which links are performing best. This information is crucial for making the most of your affiliate marketing partnerships, so you can continue to reinvest in your partners! You can also use LeadDyno's reporting features to analyze what kind of affiliate ads are working best, so you can optimize your site even further.

  • Ease of use—no need to spend hours learning how to use the software because it's designed for users of all skill levels.
  • Flexibility—you have complete control over how many features you want to use or not use.
  • Versatility—you can use LeadDyno as an all-in-one solution or as part of a larger affiliate/referral program.
  • It would be agreat if they could clean up some parts of their UI.
  • The graphs and charts on the main dashboard are a bit outdated and confusing at times.
  • They don’t have an affiliate network of publishers you can reach out to directly.
Pricing for LeadDyno can vary greatly depending on what types of features and needs your team is looking for. That said, their pricing can range from $49/month up to $749/month.
Best Fit For:
Small Business
Free Trial Offered?
YES!
NO.
Pricing Plan 1:
$49/month
Pricing Plan 2:
$749/month
  • Shopify
  • HubSpot
  • Stripe
Get started →Get a quote →
Image of software rating badge
Image of OffersHub logo

OffersHub

Growann's Software Review:
Image of full star review ratingImage of full star review ratingImage of full star review ratingImage of half a star review rating
4.2
out of 5

OffersHub is a comprehensive affiliate marketing software that helps you run your affiliate program. It provides a control panel for all aspects of the program, from affiliate management to reporting. Affiliate managers can use OffersHub to manage their entire affiliate program, including setting up and managing products and affiliates, tracking conversions and sales, and generating reports.

  • Creating product offers that are tailored to each affiliate partner.
  • Managing the entire lifecycle of an affiliate campaign from start to finish—from lead generation to conversions and everything in between.
  • Its easy-to-use interface makes it easy for affiliates to understand what they need to do, and it's a powerful tool for optimizing campaigns.
  • There's no in-app messaging feature to chat directly with your affiliates 1-1.
  • Handling all of the tax information for your affiliates can be a pain.
  • Their pricing increases after three months on the start-up plan.
Pricing for OffersHub can vary greatly depending on what types of features and needs your team is looking for. That said, their pricing can range from $49/month up to $499/month.
Best Fit For:
Small Business & Mid Market Businesses
Free Trial Offered?
YES!
NO.
Pricing Plan 1:
$49/month
Pricing Plan 2:
$499/month
  • Shopify
  • HubSpot
  • BigCommerce
Get started →Get a quote →
Image of software rating badge
Image of FirstPromoter logo

FirstPromoter

Growann's Software Review:
Image of full star review ratingImage of full star review ratingImage of full star review ratingImage of half a star review rating
4.3
out of 5

FirstPromoter is an affiliate marketing software that helps you run your affiliate program. If you're an affiliate manager, you know how important it is to have great software that helps you manage your affiliates, keep track of their performance, and communicate with them. That's why FirstPromoter is such a great choice for anyone looking for an easy-to-use and affordable solution for their affiliate program management needs.

  • Easy management of everything from affiliate customer acquisition to payouts.
  • Automated reporting so you don't have to keep track of metrics yourself
  • An intuitive interface makes it easy for affiliates to use the software
  • They provide a very basic sign-up page for your affiliates that doesn't allow full brand customization.
  • There is currently no in-application terms and conditions creator.
  • More integrations across different platforms would be a great value-add.
Pricing for FirstPromoter can vary greatly depending on what types of features and needs your team is looking for. That said, their pricing can range from $49/month up to $149/month.
Best Fit For:
Small Business & Mid Market Businesses
Free Trial Offered?
YES!
NO.
Pricing Plan 1:
$49/month
Pricing Plan 2:
$149/month
  • Stripe
  • Zapier
  • Paddle
Get started →Get a quote →
Image of software rating badge
Image of HOQU logo

HOQU

Growann's Software Review:
Image of full star review ratingImage of full star review ratingImage of full star review ratingImage of half a star review rating
4.0
out of 5

HOQU affiliate marketing software is a tool that you can use to help you manage your affiliate program. It helps you keep track of all the information you need about your affiliates so that you can make sure they're doing what they're supposed to be doing and also pay them for their efforts. It's important for affiliate managers to use this kind of software because it helps them stay organized and on top of things. It also ensures that your company doesn't miss out on paying commissions when they're due just because a few things got lost in the shuffle!

  • You can manage all your affiliate marketing activities in one place.
  • Use a single platform for all your marketing activities (SEO, PPC, and social).
  • Maximize the performance of your affiliate campaigns with effective reporting.
  • There’s no in-app messaging features to chat directly with affiliates 1-1 to discuss strategy.
  • Your affiliates, depending on their experience in the space, may not a few articles of guides to show them the platform.
  • You’ll need to still collect and manage the tax information on your own.
Pricing for HOQU can vary greatly depending on what types of features and needs your team is looking for. That said, their pricing can range from $99/month up to $499/month.
Best Fit For:
Small Business & Mid Market Businesses
Free Trial Offered?
YES!
NO.
Pricing Plan 1:
$99/month
Pricing Plan 2:
$499/month
  • Mailchimp
  • HubSpot
  • Mailerlite
Get started →Get a quote →
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Featured Partners
Software Rankings:

Small Business Affiliate Software Pricing Comparison Tables:

In this section, we will be focusing specifically on affiliate software options for small businesses and comparing the pricing options available on the market. By presenting the information in the form of comparison tables, it will be easy for readers to see the differences in pricing between the different software options and make an informed decision about which one is the best fit for their needs and budget. We will be looking at a variety of factors, including the cost of the software, any additional fees or charges, and any discounts or promotions that are currently being offered. By the end of this section, readers should have a clear understanding of the various small business affiliate software pricing options available to them and be able to choose the one that is most suitable for their business.

Platform Free Trial? Pricing #1 Pricing #2
Trackdesk true $0/month $89/month
Platform Free Trial? Pricing #1 Pricing #2
Rewardful true $29/month $299/month
Platform Free Trial? Pricing #1 Pricing #2
GoAffPro true $24/month $199/month
Platform Free Trial? Pricing #1 Pricing #2
LeadDyno true $49/month $749/month
Platform Free Trial? Pricing #1 Pricing #2
OffersHub false $49/month $499/month
Platform Free Trial? Pricing #1 Pricing #2
FirstPromoter true $49/month $149/month
Platform Free Trial? Pricing #1 Pricing #2
HOQU false $99/month $499/month

Small Business Affiliate Software Aggregated Review Comparison Tables:

As a small company owner or marketer, having the correct tools and software to help build your affiliate network is critical. A helpful tool for swiftly evaluating several alternatives is aggregated review comparison charts. You may get a feel of the general mood toward a given software program by looking at these tables, which compile evaluations from numerous sources and display them in an easy-to-read style. In this part, we'll present a comparison table that looks at important elements like customer service, software performance, and value for a variety of small business affiliate software programs. You may use this comparison table to make more informed decisions or gain a better understanding of the market.

Software Customer Support Performance Value Total Product Rating
Trackdesk 4.5 4.5 4.3 4.3
Software Customer Support Performance Value Total Product Rating
Rewardful 4.3 4.1 4.3 4
Software Customer Support Performance Value Total Product Rating
GoAffPro 4.3 4.4 4.3 4
Software Customer Support Performance Value Total Product Rating
LeadDyno 4.4 4.3 4.3 4
Software Customer Support Performance Value Total Product Rating
OffersHub 4.2 4.1 4.4 4.2
Software Customer Support Performance Value Total Product Rating
FirstPromoter 4.4 4.1 4.3 4.3
Software Customer Support Performance Value Total Product Rating
HOQU 4.5 4.2 4.2 4

The factors we use to rank software:

Ranking disclosure: We review software, compare products, and connect with users to help them find the right tool for their business. Some of the software that appear on our site are from companies from which Growann.com receives compensation. This compensation may influence the order in which the products appear, but we will not add a recommended vendor to the list we haven't researched thoroughly. Not all vendors in this category are listed within Growann.com's ranking link so be sure to due your due diligence before making any final purchase decisions.

Ranking and review factors:

  • Ease of use for application users
  • Design of the UI
  • Features available
  • Pricing
  • Scalability
  • Pros/cons
  • Integrations available
  • Number of years in business
  • Feedback across other review aggregate sites

What is the best affiliate software for small business?

The best affiliate software for small business will depend greatly on the needs of your team, tracking, communication style, other integrations needed, budget, and more. That said, we believe the best affiliate software for small business is: Post Affiliate Pro; GoAffPro; LeadDyno; OffersHub; FirstPromoter; HOQU.

Can you run an affiliate program for a small business?

Yes! You absolutely can run an affiliate program on your small business website. You just need to ensure that you have the proper affiliate software that integrates with small business, and that it has all of the features needed to run a successful affiliate program for your online store.)

How much does affiliate software cost for small business?

Affiliate software for small business can vary greatly in price. This is because every small business affiliate software comes with different features, integrations, and customer support. Be sure to do a lot of research up front. before making any purchase decisions for your business. That said, you can expect to pay anywhere from $19/month up to $750/month for small business affiliate marketing software.

What type features do you need for small business affiliate software?

If you want the best affiliate software for your small business, you'll at the very least want to ensure the software integrates directly with whichever website builder and application you built your small business on. Then, in terms of features you'll need, we recommend to have at least; in-app messaging, commission payouts, analytics, partner tiers, challenges, bonus tiers, easy-to-use UI, and of course, email communications.

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