ARTICLES & GUIDES

B2B SaaS affiliate marketing articles & guides

Practical guidance for teams building affiliate and partner programs. Explore how to launch, recruit, activate, and measure partners who reach your buyers.

Latest Articles

17 Affiliate Marketing Metrics & KPIs You Need to Measure
17 Affiliate Marketing Metrics & KPIs You Need to Measure
Discover the essential affiliate marketing metrics and KPIs to track for success. Learn how to measure performance and optimize your strategy.
Affiliate vs. Ambassador Programs: What's the Difference?
Affiliate vs. Ambassador Programs: What's the Difference?
Learn the difference between affiliate and ambassador programs. Find out how these programs work and which one is best for your business.
How to Start an Affiliate Program for Local, Small Business
How to Start an Affiliate Program for Local, Small Business
Learn how to create a successful affiliate program for your small local business with our step-by-step guide. Drive growth and boost sales today!
How to Set an Affiliate Marketing Commission Rate Structure
How to Set an Affiliate Marketing Commission Rate Structure
Learn how to set up a successful affiliate marketing commission rate structure with our comprehensive guide. Increase your sales and grow your business.
6 Proven Channel Partner Retention Strategies
6 Proven Channel Partner Retention Strategies
Discover 6 effective strategies to retain your channel partners and build strong, long-term relationships for success in this insightful article.
Channel Partner Account Mapping - What's all the Hype?
Channel Partner Account Mapping - What's all the Hype?
Discover the latest hype surrounding Channel Partner Account Mapping and uncover its significance in the business world. Stay informed and ahead of the curve.
Top B2B Channel Partnership Co-Selling Strategies
Top B2B Channel Partnership Co-Selling Strategies
Discover top co-selling strategies for B2B channel partnerships in this comprehensive guide. Maximize sales and collaboration for mutual success.
How to Recruit & Find Affiliate Marketers: 11 Tactics I Use
How to Recruit & Find Affiliate Marketers: 11 Tactics I Use
Learn 11 effective tactics for recruiting and finding affiliate marketers with this insightful article. Perfect for businesses seeking to expand their affiliate program.
5 Channel Partner Enablement Strategies to Test Today
5 Channel Partner Enablement Strategies to Test Today
Discover 5 effective strategies for empowering your channel partners and driving success. Test these strategies today for powerful results.
Channel Partner Relationship Management: 10+ Best Practices
Channel Partner Relationship Management: 10+ Best Practices
Discover the top 10 best practices for managing channel partner relationships. Improve your partner management strategy with expert insights.
An Expert's Guide to B2B Partner Marketing Strategies
An Expert's Guide to B2B Partner Marketing Strategies
Learn the latest B2B partner marketing strategies from industry experts. Gain insights to create successful collaborations and drive growth.