About the author

Nick Cotter

Nick Cotter is the founder and principal consultant at Growann. He brings 10+ years of experience in B2B SaaS marketing and helps teams build and improve affiliate and partner programs.

Email

nick@growann.com

Is Affiliate Marketing a Pyramid Scheme? (Or legit?)

Affiliate Marketing

Affiliate Marketing vs MLM: Which Is Better in 2025?

Affiliate Marketing

Affiliate Partnership vs. Sponsorship: 6 Key Differences

Brand Marketing

Reseller Program vs. Affiliate Program: Key Differences

Partner Management

Referral Marketing vs. Affiliate Marketing: Which to Choose?

Referral Marketing

Affiliate Marketing vs. Influencer Marketing: 7 Differences

Influencer Marketing

How to Track Referrals & Set up Free Referral Tracking System

Referral Marketing

15 partner page examples: practical lessons for B2B SaaS teams

15 Partner Page Examples: Lessons for B2B SaaS Teams

Partner Management